February 19, 2025

Why You’ll Never Find The Perfect News Source (And Why That’s Ok), with Erol Yayboke

There's something powerful about bringing together different perspectives on global challenges. This week, I had the pleasure of sitting down with Erol Yayboke, FilterLabs' new Chief Research Officer, for a wide-ranging conversation that touched on everything from local data sources to defense and geopolitics.

What struck me most was how Erol's journey - from humanitarian work to think tanks to USAID and the Department of Defense - reflects our core mission at FilterLabs: understanding complex situations through multiple lenses.

One of the most meaningful moments came from an unexpected source - a question from a truck driver who listens to our podcast. He wanted to know about the value of investing abroad versus at home. This sparked a discussion about how we connect local and global perspectives. As someone who grew up in Oklahoma, I understand the importance of bridging these viewpoints. Erol, drawing from his own Texas roots, emphasized how we need to "meet people where they are" to truly understand local challenges.

A key insight emerged around data sources. Sometimes the most valuable information comes from unexpected places. As I mentioned during our conversation, "When I want to figure out what's going on in Stillwater, Oklahoma... would I go to Facebook? Actually, I wouldn't. Would I go to the newspaper? Maybe."

We often find rich insights in places like local restaurant blogs or community forums - sources that provide genuine local perspective rather than just an echo of national conversations.

This ties into a crucial point about data: it's not a silver bullet. As Erol noted, we need to "have a more fulsome, holistic view to break through and create our own filters for understanding some of the big challenges that communities, countries, and the world are facing." The goal isn't to replace traditional analysis but to add missing perspectives which are often hyperlocal.

Looking ahead, our conversation turned to the future of defense technology and geopolitics. We discussed how, despite administration changes, certain priorities necessarily remain constant - like continuing to modernize defense tech and maintaining deterrence in key regions. These continuities remind us that while approaches may differ, core challenges persist.

I was particularly struck by Erol's observation that in "The places where we invest our aid dollars, the goal is, and I think should always be, that those places ultimately become partners with us and they choose us as their partner of choice." This perspective exemplifies how we at FilterLabs think about data and analysis - as tools for building better understanding and stronger relationships.

Sometimes the best insights come from looking beyond the obvious sources. That's what we do at FilterLabs - create better understanding by bringing together diverse perspectives and unexpected data points to paint a more complete picture of what's really happening on the ground.

Want to hear more about how we're approaching these challenges? The full conversation covers everything from sentiment analysis in Russia to community development in New Hampshire. Listen to the complete episode of Navigating Noise to dive deeper into these insights and learn how we're working to understand complex global situations through local perspectives.

Find the signal in the noise of global information. Delivered to your inbox every wednesday.
Copyright © Filter Labs